You have been enjoying all the benefits of having your trademark registered for some time now, but have you already renewed your trademark registration?
The brand is one of the most valuable intangible assets a company can have, and protecting it should be one of its main objectives.
For this reason, trademark registration continues to be the best protector of a trademark, since it provides the entrepreneur with full protection and exclusive use of the trademark. of it in the Colombian territory.
But, if you want to enjoy these benefits, you will have to renew your trademark registration, and in this article we will tell you more about it.
How long does a trademark registration last in Colombia?
Once registered the Once the trademark is registered, it will be protected in the Colombian territory for a period of 10 years from the date of registration.
The trademark registration can be renewed indefinitely, and for periods equal to that initially granted.
On the web page of the Superintendence of Industry and Commerce (SIC), at you can check when is the expiration date of the trademark registration expires, and so control when to renew.
When is the renewal of a trademark registration in Colombia due?
The procedure for the renewal ofhe registration of a can be done during the 6 months prior to the expiration date of the registration.
In other words, if, for example, the trademark registration expires on June 7, you can make the renewal ofl trademark registration registration between January 7 and June 7.
What happens if the rebranding is not successful in Colombia?
If is go toIf you forget to renew your registration of brand during the aforementioned period, it is possible to go to during the following 6 months.
This new period is known as the “grace period”, in which the rights to the trademark the trademark rights continue to be held until it is renewed or the renewal or expiration of the term.
Continuing with our example, if until June 7 the the trademark registration registration, you will have until December 7 to renew it.
Keep in mind that, if the the renewal ofhe registration of trademark during this grace period, you will be chargeda surcharge will be charged in addition to the additional to the respective renewal payment.
What happens if the trademark registration is not renewed in Colombia?
Unfortunately, the failure to renew the registration ofl registration of registration will cause the loss of all rights all rights and exclusivity of use of the trademark will be lost.
This could present a blow to a company’s finance of a company company’s finances, as anyone will be able to make use of its use of your brand and thus affect and thus affect the reputation of your business.its business.
In the worst-case scenario, another person will be able to register yourIn the worst case scenario, someone else will be able to register your trademark as their own and count on the 10 years of protection, as well as the possibility of renewal.
What is the renewal process like?
Since 2015, the SIC through the resolution No. 92,344 of 2015modified the procedure for the renewal of trademarks and commercial slogans.
This resolution stipulates that trademark and slogan registration renewal procedures may only be carried out virtually on the SIC website.
This will not affect the renewal times or the grace period you have to complete the process.
Once you have completed the virtual process, all the reports, proof of registration, renewal certificate and new validity will be sent to then to the e-mail address registered in the SIC.
How much does it cost to renew a trademark registration in Colombia?
Each year, the the fees for everything related to the registration of distinctive signs.
For 2021, the fee for trademark registration renewal is $532,500 pesos, if done during the 6 months prior to expiration.
If you do this procedure during the grace period, the fee will be charged at the end of the grace period.the fee charged for this 2021 will be for this 2021 will be $727,500 pesos.
Keep in mind thatif you decide to to carry out this process through a proxy attorney, you will have to and the corresponding fees will have to be paid fees to attorney’s fees.
In a nutshell
Sur brand is one of your most important assets, and being on the lookout for trademark registration renewal is an important task to schedule.tion is an important task that should be scheduled every 10 years.
In legal service, we are experts in trademark registration and we can help you you to renew your trademark registration in a safe, fast and effective way.
Get in touch with us and started working on its next legalhis next legal proceeding.